What is The Proper Close Date for a Software Booking

In episode #33, I address close dates for our bookings data. There are two primary camps when it comes to the date of record for a Closed Won opportunity. - What is a close date? - Option 1 – date of execution - Option 2 – subscription start date - Mismatch between bookings date and S&M metrics - Make sure it’s defined internally Download my bookings template from this blog post: https://www.thesaascfo.com/the-saas-bookings-report/ SaaS Metrics courses here: https://www.thesaasacademy.com/ Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray Subscribe to Ben’s SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page