What It Really Takes to Go All In on Your Creative Business After You're Ready To Step Away with Makayla Hopper

Welcome to The In-Between Podcast. Today we have Makayla Hopper, founder and photographer behind MacMo Photo & Co., for a real conversation about entrepreneurship, community, and navigating in-between seasons. Makayla shares her journey from construction project management to going all-in on photography, the moment she almost sold her business, and how choosing vulnerability opened the door to deeper relationships and aligned growth. We talk about building a “business family,” trusting your instincts when things fall apart, and how a major setback — including a broken ankle during a pivotal season — completely reshaped the way she prices, structures, and sustains her work. This episode is a reminder that success isn’t just about hustling harder, but about consistency, community, and building a business that can support you through every season.   What You’ll Hear: Makayla’s path from construction management to full-time photographer The chaotic mastermind moment that sparked a powerful business connection Why vulnerability builds stronger relationships than perfection Almost selling her business — and the choice that changed everything The lesson a broken ankle taught her about pricing and sustainability Why photographers (and creatives) should price to replace themselves How brand photography retainers create long-term value for small businesses Why community and consistency matter more than momentum alone   Connect with Makayla: @macmo.photo |https://www.instagram.com/macmo.photo/   Website: https://macmophoto.com/   Let's Connect: @inbetweenconvos | @kassidy.owen