What It Really Takes to Go Global | Elite Business Live Global Panel Highlights

Thinking about taking your business international? Discover what it really takes to grow beyond borders in this inspiring and practical session from Elite Business Live.   In the final panel of the “Global: Crossing Borders and Breaking Barriers” series, four global business leaders share hard-earned lessons on international expansion—from strategy and structure to empathy and authenticity.   Panellists:   •Jade Buffong-Phillips – Founder, Main Hookup •Pavlo Phitidis – Global strategist & business builder •Lucie McLeod – Founder, Hair Syrup •Philippa White – Founder & CEO, TIE Leadership   Hosted by Ollie Barrett, this conversation blends actionable advice with personal stories of challenge and growth—covering everything from city-by-city rollout strategies to how to lead with empathy in unfamiliar markets.   🎯 Topics Covered:   •Scaling your business before expanding internationally •Choosing the right market (and why New York isn’t like the rest of the US) •Funding, focus, and building your advisory network •Using rejection to fuel virality (Lucie’s Dragons’ Den story!) •The emotional and cultural intelligence needed to succeed abroad   Whether you’re just starting to dream globally or actively planning your next market, this session is a must-watch.   🔗 Watch now and take your first step across borders.   https://elitebusinessevent.co.uk/   #GlobalBusiness #InternationalExpansion #EliteBusinessLive #Entrepreneurship #StartupGrowth #DragonsDen #Leadership #UKBusiness #ExportSuccess