What It’s Like Being a Fishing Influencer at ICAST - feat. Hilary Martin (ICAST 2026 ep 1 of 4)

What is ICAST really like behind the scenes?In this episode of our Best On Tour ICAST series, we sit down with Hilary Martin to break down what it’s actually like working one of the biggest events in the fishing industry as an influencer.From balancing sponsor obligations to meeting fans, creating content, and navigating the chaos of the show floor, Hilary shares a real, inside look at ICAST.We also dive into her journey from attending her first ICAST at just 14 years old to becoming a recognized name in the space, plus how she manages brand relationships, content creation, and everything in between.In this episode:• How Hilary Martin prepares for ICAST• What brands expect from influencers at the show• Behind-the-scenes of sponsor relationships• Balancing content creation vs obligations• Growing up in the fishing industry• The rise of female anglers in the sport• What makes ICAST such a big opportunityThis is just 1 of our interviews for our ICAST 2026 series. We’re talking to some of the most influential people in fishing to bring you real insight from inside ICAST.👉 Make sure to SUBSCRIBE so you don’t miss the next episode!Sign up for our FREE newsletter 👉 https://bestontour.netFollow Best on Tour:https://www.facebook.com/BestOnTourBasshttps://www.facebook.com/groups/botinsidershttps://www.instagram.com/bestontourbasshttps://www.tiktok.com/@bestontourbass