What Last Year’s Numbers Are Telling You

Before you plan this year’s gala, auction, or fundraising event, there’s one step most organizations skip—and it costs them real money.In this episode of Auction Is Action, Bobby D. breaks down how to review last year’s revenue the right way so you can stop guessing and start planning with confidence. This isn’t about spreadsheets or shame. It’s about clarity, patterns, and making smarter decisions before you set goals for the year ahead.You’ll learn:Which revenue numbers actually matterHow to identify what truly drove giving at your last eventWhy missing a goal is data, not failureHow to use last year’s results to shape this year’s strategyWhat to repeat, refine, or remove from your eventsHow to align your board and team using real numbersIf you’re planning fundraising events without reviewing revenue first, you’re leaving growth to chance. This episode will help you turn last year’s results into a clear, actionable roadmap for the year ahead.Subscribe to Auction Is Action for practical fundraising insights, event strategy, and real-world lessons from the stage.If you want to review your revenue or looking for ways to strategize your fundraising event, please reach out at calltoauction.comRecommended ForNonprofit leadersDevelopment directorsBoard membersEvent plannersFundraising committeesSchool, hospital, and foundation galas