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What Makes Audio Ads Work NOW? (Live from Podcast Movement Evolutions, Chicago, 2025) episode artwork

EPISODE · Jul 16, 2025 · 12 MIN

What Makes Audio Ads Work NOW? (Live from Podcast Movement Evolutions, Chicago, 2025)

from Ad Infinitum · host Stew Redwine

In this special episode of Ad Infinitum, Stew shares the full video version of his talk at Podcast Movement Evolutions in Chicago, 2025. From sonic branding and memory science to host trust and the rise of video, this talk explores what truly makes audio ads work today—and what we may need to let go of to make them work better.You’ll hear about:The NBC chimes and the power of sound brandingWhy “I use this and you should too” outperforms everythingHow generative AI risks making dull ads fasterThe Audiolytics™ framework for better creativeWhat Odysseus, a cab ride, and Aristotle have to do with all of itIt’s a creative call to arms for anyone making or buying ads in 2025.Support the showAd Infinitum is Presented by Oxford Road and Produced by Caitlyn Spring & Ezra Fox, MFA, written & hosted by Stew Redwine, and sound designed by John Mattaliano, with audio production by Zach Hahn.Hosted on Ausha. See ausha.co/privacy-policy for more information.

What this episode covers

In this special episode of Ad Infinitum, Stew shares the full video version of his talk at Podcast Movement Evolutions in Chicago, 2025. From sonic branding and memory science to host trust and the rise of video, this talk explores what truly makes audio ads work today—and what we may need to let go of to make them work better.You’ll hear about:The NBC chimes and the power of sound brandingWhy “I use this and you should too” outperforms everythingHow generative AI risks making dull ads fasterThe Audiolytics™ framework for better creativeWhat Odysseus, a cab ride, and Aristotle have to do with all of itIt’s a creative call to arms for anyone making or buying ads in 2025.Support the showAd Infinitum is Presented by Oxford Road and Produced by Caitlyn Spring & Ezra Fox, MFA, written & hosted by Stew Redwine, and sound designed by John Mattaliano, with audio production by Zach Hahn.Hosted on Ausha. See ausha.co/privacy-policy for more information.

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What Makes Audio Ads Work NOW? (Live from Podcast Movement Evolutions, Chicago, 2025)

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Frequently Asked Questions

How long is this episode of Ad Infinitum?

This episode is 12 minutes long.

When was this Ad Infinitum episode published?

This episode was published on July 16, 2025.

What is this episode about?

In this special episode of Ad Infinitum, Stew shares the full video version of his talk at Podcast Movement Evolutions in Chicago, 2025. From sonic branding and memory science to host trust and the rise of video, this talk explores what truly makes...

Can I download this Ad Infinitum episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
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