EPISODE · Mar 29, 2023 · 24 MIN
What Meta’s Massive Pivot Means for Marketers: Is the Metaverse Dead?
from The Rethink Marketing Podcast · host Colin Jeffries & Paul Frodge
On this episode of the Rethink Marketing Podcast, Eric Reed and Colin Jeffries talk about the Meta and the Metaverse. Can one brand own it? Is the full recreation of the physical world "Ownable"? Bombastic, arrogant, explosive, exponential are just of few of the adjectives around Meta and the Metaverse. What is the role of augmented reality? Have a listen. Potentially lost in the massive size of this space are marketing learnings like pivoting, sunk costs, too much & too fast, brand relationship in the market. You can listen to The Rethink Marketing Podcast on all major podcast platforms or visit our website at rethinkmarketingpodcast.com where you can learn more about the show or just peruse our guest list and episode library. Contact the show by emailing [email protected]. Just send us your thoughts and we will expedite you a highly sought after Rethink Marketing Podcast t-shirt! Just include size and mailing address with your comments. Thank you to Arrasmith Promotions for making today’s episode possible! Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
On this episode of the Rethink Marketing Podcast, Eric Reed and Colin Jeffries talk about the Meta and the Metaverse. Can one brand own it? Is the full recreation of the physical world "Ownable"? Bombastic, arrogant, explosive, exponential are just of few of the adjectives around Meta and the Metaverse. What is the role of augmented reality? Have a listen. Potentially lost in the massive size of this space are marketing learnings like pivoting, sunk costs, too much & too fast, brand relationship in the market. You can listen to The Rethink Marketing Podcast on all major podcast platforms or visit our website at rethinkmarketingpodcast.com where you can learn more about the show or just peruse our guest list and episode library. Contact the show by emailing [email protected]. Just send us your thoughts and we will expedite you a highly sought after Rethink Marketing Podcast t-shirt! Just include size and mailing address with your comments. Thank you to Arrasmith Promotions for making today’s episode possible! Learn more about your ad choices. Visit megaphone.fm/adchoices
NOW PLAYING
What Meta’s Massive Pivot Means for Marketers: Is the Metaverse Dead?
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Mar 19, 2026 ·34m
Feb 18, 2026 ·11m
Feb 11, 2026 ·45m