What Most Dealerships Get Wrong About Their Technicians with Marco Zwanenburg

In this episode, my guest is Marco Zwanenburg, Aftersales Consultant, mentor to technicians, and someone who's spent over 30 years in the service bay trenches—and lived to tell the tale. We sat down live from Uber HQ at Three World Trade Center with Sarah Vantine and a room full of fixed ops pros to talk about a subject that’s hot, a little uncomfortable, and 100% necessary: the technician “shortage.”But here’s the twist—Marco doesn’t believe we have a technician shortage. He thinks we have a management problem.👉 Register for the upcoming Fixed Ops Roundtable EvenWhat we discuss in this episode:Why techs are leaving dealerships (and what other trades are doing better)What it really takes to retain and value your techniciansHow Marco went from being a top-performing tech to a sought-after consultant coaching dealers on how to stop bleeding talentWhat he can spot in 10 minutes at your service center that’s killing efficiencyMarco also opens up about a personal tragedy that reshaped his life, and how that moment pushed him to step up, speak out, and help others finally get it right.If you’re tired of the same old lip service and ready for real, brass-tacks insight that could actually move the needle in your shop, this conversation is for you.Listen to the episode featuring Marco Zwanenburg for even more insights!Enjoying The Fixed Ops Roundtable Podcast? Please leave a rating and review 👇Apple: https://podcasts.apple.com/us/podcast/fixed-ops-roundtable/id1608656237Spotify: https://open.spotify.com/show/15HHYoyvCo1PSFwYn02UXYThanks, Marco ZwanenburgConnect with Ted Ings and the Fixed Ops Roundtable:Register for the next Fixed Ops Roundtable EventTed Ings on LinkedInCenter for Performance Improvement