What Should You Be Sending Your Database Right Now? episode artwork

EPISODE · Apr 15, 2026

What Should You Be Sending Your Database Right Now?

from The John Salkowski Show

How many of your database emails are actually getting opened? If you're still sending canned holiday messages and generic newsletters, the answer is probably not enough. In this video, I share three types of content I tell my coaching clients to send instead, from market updates that position you as the local expert to success stories that build trust without feeling salesy. I also share the exact sending cadence I recommend: Wednesday morning, Saturday morning. Watch my video to see what's working right now.

Episode metadata supplied by the publisher feed · Published Apr 15, 2026

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If your open rates are flat, the problem probably isn't your database. It's what you're sending them. Here are three types of content that actually get clicks.

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