What “Showing Up in the Channel” Really Means in 2026

Are you trying to be everywhere in the ERP channel and still not seeing results? In this solo episode of The Channel Buzz, host Amiee Keenan breaks down why visibility in 2026 is no longer about volume, and what it actually takes to build recognition and trust in the ERP and ISV ecosystem.You'll learn:Why "visibility = volume" is a myth in the ERP channelHow consistent presence beats creative reinventionWhat shared visibility with trusted partners really looks likeHow timing, familiarity, and education accelerate ISV growth5 questions to audit your own visibility strategyWhether you're an ISV, ERP partner, or ecosystem marketer — this episode gives you the mindset shifts and practical insights to grow through clarity, not chaos.🔗 Connect with Amiee on LinkedIn🎧 Listen & follow to get future episodes on marketing, partnerships, and channel growth.Learn more about The ISV Society