What Spending $5,000 on Meta Ads Taught Me About My Design Business | EP 215

I spent $5,000 testing Meta ads for my branding agency and got zero clients from it.And honestly, I do not think the experiment failed at all.Because what it revealed about buyer psychology, attention, intent, branding, and how high ticket services actually convert was probably more valuable than the money itself.A lot of entrepreneurs assume that if their audience exists on Instagram or TikTok, those platforms automatically become the best place to market. But attention and buying intent are two very different things. Cheap leads, strong ad metrics, and visibility do not automatically translate into trust, readiness, or purchasing behavior.This conversation explores Meta ads, branding, entrepreneurship, premium services, buyer behavior, niche positioning, and the difference between interrupting attention versus capturing intent while building a specialized business in real time.Links to Connect:Media & speaking: ⁠https://kadysandel.com⁠My skincare branding studio: ⁠https://aventivestudio.com⁠For designers: ⁠https://aventiveacademy.com/profit⁠Instagram: ⁠https://www.instagram.com/kadysandel/⁠