EPISODE · Jan 5, 2020 · 10 MIN
What the heck is relationship marketing?
from THE PODCAST with Annelise Worn · host Annelise Worn
Relationship marketing centres around life time value. It's the principle of building rapport and getting to know your clients and prospective clients, them getting to know you and like you, serving them directly, and building a positive relationship with them. Basically, it's the opposite of Maccas drive through.
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What the heck is relationship marketing?
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