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What the Hell Happened with Hitachi? episode artwork

Jun 20, 2024 30 min

What the Hell Happened with Hitachi?

from Making Magic Hosted by Kate Sloan

Despite the Magic Wand’s decades of success, the Hitachi corporation nearly pulled the plug on it altogether, due to concerns about how such a high-profile sex toy could reflect on their brand. This episode tells the surprisingly dramatic story of how American distributor Vibratex saved the Wand from extinction, and also does a deep dive on how the Wand itself has changed over the years. Guests this episode: Independent researcher & geek Pet Emily (she/they) Vibratex owner Shay Martin (she/her) Vibratex general manager Dan Martin (he/him) Vibratex CEO Ken Herskovitz (he/him) Sex toy historian & author Hallie Lieberman (she/her) Author & professor of gender & sexuality studies Lynn Comella (she/her) Making Magic is hosted and created by Kate Sloan, edited and co-produced by Jamie Pityinger, and made possible by the generous support of Vibratex. Our podcast art is by Addison Finch.

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What the Hell Happened with Hitachi?

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This episode is 30 minutes long.

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This episode was published on June 20, 2024.

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