What the stats tell us about podcast consumption through December and January

I've gathered some valuable insights on podcast release schedules over the Christmas holiday period, drawing from data from over 60 global clients and deep industry analysis. Contrary to previous recommendations about taking a December break, the increasing global listenership suggests it might not be the best move anymore. I'd suggest podcasters don't halt content production in December. Instead, think about replaying your best episodes or batching your December content through November so that you can still take a break yourself.Come January, there's a notable surge in listenership. It's vital to be ready with fresh content. Interestingly, the spike isn't uniform across all categories; health and true crime genres tend to peak early, while business sees a rise around mid-January. From what I've seen, June might actually be a more suitable month for a break especially for the Australian audience. But always keep in mind: it's essential to plan your breaks around your own needs and your podcast's broader goals.RESOURCES WE MENTIONEDPodtrac- Industry DataBAMBY MEDIA LINKS:Bamby Media GearBamby Media ServicesYouTube ChannelEQUIPMENT WE USE TO PRODUCE THIS PODCAST (PODCAST PLATFORM VERSION)Rode Boom ArmXLR CablesRode PodMic USB XLR editionRØDE SC19 cableRode NT-USB MiniSatechi USB HubFocusrite Clarett+Sony ZV E10Elgato CamlinkAputure Amaran 200d LED Video LightAputure Light Box Min