What They Don’t Tell You About Selling to Private Equity | Jason Reisman episode artwork

EPISODE · Dec 8, 2025 · 37 MIN

What They Don’t Tell You About Selling to Private Equity | Jason Reisman

from Roofing Insights Podcast

In this episode, Dmitry talks to Jason Reisman of Eustis Roofing. ============================Sponsor: https://novatik.us/Get $1,000 OFF your first order — just mention Dmitry.Text “Metal” to 786-512-9248 to get started!============================00:00 – Intro01:14: - Coming up02:44 – Roofing Company of the Year SOLD to Private Equity03:29 – Why Jason Sold His $30M Empire: "I Hit Peak and Couldn't Grow Alone"05:20 – The Unexpected PE Boost: "My Team Got 30% Raises Overnight"07:45 – Brutal Truth: "If You're Not Performing, PE Fires You Fast"10:15 – What Jason Fixed Before Selling: Books, Team, and Systems13:45 – The CEO Identity Crisis: "Who Am I If I'm Not Climbing Roofs?"17:30 – "I Still Install Roofs... To Keep Crew Respect"21:15 – Instagram Trap: Flashy Posts Kill Installer Loyalty25:40 – How to Earn Respect from Your Crew Post-Sale28:10 – "Post Roof Details, Not Vacations – That's How You Build Quality"31:50 – The Hard Lesson: Installers See Your Social Media Too (And Judge You)33:27 – "Invite Crews to EVERY Event – Or Lose Your Team"35:05 – Final Fire: "Installers Control Your Quality – Treat Them Like Gold"36:48 – Dmitry & Jason Mic Drop: Make Installers Great Again38:20 – Wrap-Up: Jason's Message to Every Roofing OwnerDmitry’s coaching program: https://roofing-school.comHave a question? Text me: 612-558-4881Connect with Dmitry: https://dmitrylipinskiy.com/Contractors I recommend: https://directorii.comBest Deals on Underlayment: https://BemDirect.comRoofing Insights T-shirts - https://roofinginsightsstore.com/============================Today's guestJason Reisman:https://www.linkedin.com/in/jason-reisman-72484b16a/Eustis Roofing Company:https://eustisroofing.com/https://www.instagram.com/eustisroofingcompany/#https://www.facebook.com/EustisRoofinghttps://www.youtube.com/channel/UCRuMFZ4N4Sa5_sUuoxGtL9w============================

In this episode, Dmitry talks to Jason Reisman of Eustis Roofing. ============================ Sponsor: https://novatik.us/ Get $1,000 OFF your first order — just mention Dmitry. Text “Metal” to 786-512-9248 to get started! ============================ 00:00 – Intro 01:14: - Coming up 02:44 – Roofing Company of the Year SOLD to Private Equity 03:29 – Why Jason Sold His $30M Empire: "I Hit Peak and Couldn't Grow Alone" 05:20 – The Unexpected PE Boost: "My Team Got 30% Raises Overnight" 0...

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What They Don’t Tell You About Selling to Private Equity | Jason Reisman

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This episode is 37 minutes long.

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This episode was published on December 8, 2025.

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In this episode, Dmitry talks to Jason Reisman of Eustis Roofing. ============================Sponsor: https://novatik.us/Get $1,000 OFF your first order — just mention Dmitry.Text “Metal” to 786-512-9248 to get...

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