What to Ask Before Buying Your Next Giveaway Items - TSI14.4

If you’ve been in the trade show world for very long, you’ve likely seen examples of giveaways gone horribly wrong. On today’s podcast with guest expert Rama Beerfas, we share stories of low-tech items that went straight to the nearest trash can (or to the hotel maid) and high-tech items that created big safety hazards. You’ll discover how to avoid disasters like these with questions you never knew to ask (hint: it’s not “what’s hot or trendy?”) plus things to look for when considering a promotional item, such as: Why a newly in-demand, eco-conscious item could be hiding something What