What to call this thing we do, with Moody’s Raheem Cash

The words used to describe sustainability work have morphed and changed over the years — from corporate philanthropy to CSR, to sustainability and ESG. This constant change in terminology confuses even those who live and breathe it everyday and poses a big problem for sustainability communicators. What exactly should we call this “thing” we do?  In this episode, Mike interviews Raheem Cash, vice president of Corporate Sustainability at Moody’s Corporation, to better understand where we've been, where we are and where we're going when it comes to sustainability terminology and discourse.Useful Links:Follow Raheem Cash on LinkedIn.Check out Moody's sustainability page and report. Order Sustainability Storytelling — Mike's book about communicating sustainability in businessFollow Mike on LinkedIn to stay updated on his regular insights on sustainability storytellingSubscribe to The Sustainability Story on Substack for more in-depth analysis of sustainability communication challenges and practical advice on how to overcome themGot a guest or topic idea? Reach out at howerimpact.com/contact