What to Say Before You Start Selling

The One Phase You're Probably Skipping in Your Launch StrategyLet’s be real for a moment: most online business owners rush from warm-up content straight into selling. Emails, posts, podcast episodes—they’re all good until they suddenly shift into sales mode and then — crickets.That’s exactly why I created Before the Launch. In this very first episode, I down the missing link in most launch strategies: the Consideration Phase. It’s that in-between moment when your audience is deciding whether or not they’re even interested. And it’s where early sales can happen—if you know what to say.I also share my journey from social media manager to in-demand copywriter and launch strategist, and what inspired me to create this show. You’ll hear about the common content mistakes, how to fix them, and what I’ll be covering each week—from visibility and messaging to pre-launch mindset shifts.Expect quick riffs, no fluff, and a whole lot of honesty.You’ll also discover:Why launch success starts way before the sales pageHow strategic messaging gets people ready to buyWhy pre-launch content can make sales feel easy👉 Tune in now to learn how to position yourself (and your offer) for a smoother, more successful launch.Your Next Steps:Want to plan your next launch in seconds? Grab my free AI Launch Calendar🔹 Let’s work together! Book a strategy call🔹 Join the Behind the Launch Facebook Group🔹 Connect on InstagramThanks for Listening! If you enjoyed this episode, please help us share it by:⭐Hit the “follow” button! This keeps you in the loop, and you’ll be the first to get notified when the next episode drops!