EPISODE · Jun 17, 2025 · 9 MIN
What We Learned From Athleisure Founders: Trends, Supply Chains, and Inspiring Stories
from Ecommerce on Tap by Sourcify and Izba Consulting · host Ecommerce on Tap by Sourcify and Izba Consulting
Did you know the athleisure supply chain is still almost entirely Asia-based, and moving production elsewhere is insanely tough due to the complexity of technical fabrics? (Shoutout Beyond Yoga for doing it in LA!) Plus, just a decade ago, wearing your gym clothes to dinner was unthinkable. Now, multi-billion dollar brands like Lululemon and Gymshark have made “sporty chic” the new normal.
What this episode covers
Did you know the athleisure supply chain is still almost entirely Asia-based, and moving production elsewhere is insanely tough due to the complexity of technical fabrics? (Shoutout Beyond Yoga for doing it in LA!) Plus, just a decade ago, wearing your gym clothes to dinner was unthinkable. Now, multi-billion dollar brands like Lululemon and Gymshark have made “sporty chic” the new normal.
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What We Learned From Athleisure Founders: Trends, Supply Chains, and Inspiring Stories
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