What we learned in our travel advisor survey -- a Winter Series episode

We're taking an in-depth look at our annual Travel Industry Survey of travel agency business with then-editor in chief Arnie Weissmann and news editor Johanna Jainchill. In this episode we delve into survey data: Advisors’ use of AI – how they use it and what they’re concerned about; which travel categories are growing; advisors’ use of social media; their relationships with preferred suppliers; where they work; and what they’re booking. And, of course, whether they’re optimistic or pessimistic about their business going forward.  This survey was produced in partnership with Phocuswright, a sister brand to Travel Weekly. It surveyed more than 1,500 advisors during August and early September and was published Nov. 23. Episode sponsor This episode is sponsored by the Globus family of brands https://www.globusandcosmos.com Winter series: This episode is part of our annual Winter Series, where we feature some of our favorite recent Folo by Travel Weekly discussions. This episode was originally published Dec. 1 and has been edited for length and clarity.  Since this episode was published, Johanna was promoted to editor in chief, and Arnie took the title of explorer at large for parent company Northstar Travel Group.  Related links: The 2025 Travel Industry Survey https://www.travelweekly.com/industry-survey-2025 Previous Industry Surveys https://www.travelweekly.com/For-Travel-Agents/Travel-Industry-SurveySee omnystudio.com/listener for privacy information.