What Winners Do Differently

What Winners Do Differently: Leadership, Integrity, and the Power of Story Summary In this episode of the Amplify Speakers Podcast, host Chris Sund interviews Ross Bernstein, a best-selling author and keynote speaker known for his insights on leadership, accountability, and championship culture. Ross shares his journey from a small-town kid with dreams of playing hockey to becoming a prominent voice in sports and business. He discusses the importance of integrity in sports, the unwritten rules that govern athletes, and how these principles can be applied to business. Ross also emphasizes the power of storytelling, the significance of social media in building relationships, and offers valuable advice for aspiring speakers. Throughout the conversation, he highlights the importance of authenticity, gratitude, and the human connection in both sports and business. Takeaways Ross Bernstein's journey began with a passion for sports and leadership. He has written about 50 sports books, exploring what makes great teams successful. The concept of 'The Code' highlights the unwritten rules in sports and business. Ross emphasizes the importance of integrity and accountability in achieving success. He customizes his talks to connect with diverse audiences, including non-sports groups. Storytelling is a powerful tool for engaging audiences and conveying messages. Ross uses social media to honor and acknowledge others rather than promote himself. Building a positive culture in organizations is crucial for long-term success. Aspiring speakers should study the business and network with others in the field. Every speaking engagement is an opportunity to connect and make a difference. Chapters 00:00 Introduction to Ross Bernstein 01:02 The Journey of a Sports Author 03:10 Insights from Championship Culture 10:20 Connecting Sports to Business 14:37 The Power of Storytelling 17:02 Social Media Strategy for Speakers 20:22 Building a Positive Culture 24:47 Advice for Aspiring Speakers 32:29 Memorable Moments in Speaking Links Ross Bernstein’s Profile: https://amplifyspeakers.com/ross-bernstein/ Ross Bernstein’s Website: https://www.rossbernsteinspeaking.com/ Ross Bernstein’s LinkedIn: http://linkedin.com/in/ross-bernstein-csp-75ab9a