What you do when proactive customer service is in your DNA - Interview with David Politis of BetterCloud

Today’s interview is with David Politis, who is founder and CEO of BetterCloud, which provides critical insights, automated management, and intelligent data security for cloud office platforms. David joins me today to talk about proactive customer service, putting it into practice, how they make it work for their company and how it is allowing to differentiate themselves from their competition. This interview follows on from my recent interview – Innovation, customer experience and co-design partnerships with your customers – Interview with Gary Miles of Amdocs – and is number 156 in the series of interviews with authors and business leaders that are doing great things, helping businesses innovate and delivering great service and experience to their customers.