What you get out of your prospecting tools is a reflection of what you put into them: Sinead McLarty

David and Sinead discuss why what you get out of your prospecting tools is a reflection of what you put into them.Discussion points include:- What prospecting tools are you referring to?- What should you be looking to get out of them?- How do you put more into them?- Outreach that you are doing is suitable for the site?- How often should you review how you’re using prospecting tools?- Is AI changing the way that prospecting tools are used?