What You Need to Know About the Shifting Market with Ken Perry

This week's episode is a special treat as we sit down with the renowned industry expert, Ken Perry. We delve into Ken's journey of building The Knowledge Coop, one of the largest training platforms for Mortgage Professionals, by blending his compliance background with his passion for comedy. Ken candidly shares his experiences navigating ADHD while growing his business and discusses the impact it has had on his entrepreneurial journey.  Moving forward, we explore the future direction of Ken's company and the mortgage industry as a whole. With AI poised to revolutionize various aspects, including compliance, origination, and guidelines, Ken elaborates on how his company leverages AI as a strategic tool.  We then shift our focus to the key factors driving the current shifts in the mortgage and real estate sector: the recession, the election, and the NAR settlement. We emphasize the need for Loan Officers to adapt their business strategies amidst these changes and predicts potential positive shifts as the market stabilizes. Additionally, with it being an election year, we delve into historical trends impacting the mortgage industry and speculate on the compliance implications of a change in administration. Our discussion ends by covering the long-term repercussions of the NAR settlement, offering valuable insights into the industry's future landscape.  Key highlights of this episode include:Strategies for building a business aligned with your passionOvercoming mental challenges in entrepreneurshipThe role of AI in mortgage operationsRecession forecasts for 2024Election year impactsThe aftermath of the NAR settlementKen Perry isn't just a respected figure in the mortgage space but also a trusted friend. Tune in to this week's episode for a comprehensive look into the evolving world of Mortgage!