What Your Clients See That You Don't: The Audit Every Business Needs Before 2026

Your salon might look amazing in person — but what does it look like online?   In this episode of Brazen & Bold, Heather sits down with Kip Dodson, owner of A Moment's Peace Salon & Day Spa and the mind behind the Digital Basic Score — a revolutionary audit that exposes what's really happening behind your digital storefront.   Kip reveals how his system helped him build over 14,000 verified reviews, dominate search rankings, and create effortless client booking flows. Together, they pull back the curtain on why ads and SEO might not be your problem at all — it's your digital curb appeal that's holding you back.   You'll walk away with a clear understanding of:   Why your website, Yelp, Google, and socials might be working against you   How AI search is changing what clients see first (and what they trust most)   The free fixes that instantly boost credibility and conversion   If your digital presence isn't converting, it's time to stop guessing — and start auditing.   💻 Get your own Digital Basic Score 👉 Visit www.amomentspeace.com/digitalbasicscore and mention Brazen & Bold for 50% off your first audit.   FOLLOW Kip! LinkedIn: https://www.linkedin.com/in/kip-dodson-4400944/   Salon Website: https://amomentspeace.com/   Powered by: Spark Pro Global – sparkprosalon.com   Spark Links: 📸 Instagram: @sparkproglobal 🔗 LinkedIn: Spark Pro Global   Heather's Instagram: 📸 @heather.tantrumsalon