EPISODE · Apr 16, 2025 · 51 MIN
What’s Actually Working In Wedding Advertising To Book More Clients With Mark Chapman
from Marketing Strategy for Wedding Professionals & Businesses: The Evolve Your Wedding Business Podcast · host Heidi Thompson
👉 Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training.Frustrated with ads that don't turn into bookings? You're not alone. A lot of wedding pros test the waters with Google, Meta, or TikTok ads, only to feel like they're throwing money into a black hole.But the truth is, ads aren’t the problem. Bad strategy is.In this episode, I’m joined by ad expert Mark Chapman to break down what’s actually working in wedding vendor advertising right now. From new targeting options to big platform changes to the surprising power of short-form video, Mark shares exactly what’s getting results and what’s wasting your budget.If you’ve been wondering whether to invest in ads or how to make the most of your ad spend, this episode will give you clarity, real examples, and plenty of actionable tips you can use.Shownotes: https://evolveyourweddingbusiness.com/308———I’m hosting a free live class: Break Up With The Knot & WeddingWire (Without Losing Leads)We’ll cover why many wedding pros feel their directory listings aren’t delivering like they once did, what’s actually working for bookings right now, and how to create a marketing system that puts you back in the driver’s seat.Grab your free seat at evolveyourweddingbusiness.com/breakup———Find Heidi: Instagram (send a DM!)The Wedding Business Collective 🩵 (get your first month for $1)Ghosted Lead Booking Wizard 👻Wedding Business Shop 🛍️Free Training: Break Up With WeddingWire + The Knot Without Losing Leads 💔Free Audio Training: Inside Profitable Six-Figure Wedding Businesses: What They Do That You Don’t (So You Can Grow & Scale Too) 👀Case Study: Wedding Planner Marketing That Works – How Katie Sautter Booked 15 Weddings in Her First Year 🔍The Knot & WeddingWire: Are They Worth It For Wedding Vendors?🤔
What this episode covers
👉 Want to finally break free from The Knot and WeddingWire without losing leads? Save your seat for this free training. Frustrated with ads that don't turn into bookings? You're not alone. A lot of wedding pros test the waters with Google, Meta, or TikTok ads, only to feel like they're throwing money into a black hole. But the truth is, ads aren’t the problem. Bad strategy is. In this episode, I’m joined by ad expert Mark Chapman to break down what’s actually working in wedding vendor ad...
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What’s Actually Working In Wedding Advertising To Book More Clients With Mark Chapman
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