What's Better, New Strategies or Time Tested Principles?

Most agents spend their first few years chasing the newest tactic: the hottest social media platform, the latest lead gen tool, the script everyone's talking about. And most of those agents end up burned out, broke, or both.In this episode, I break down the single biggest mistake I see agents make after 20+ years in the business — confusing tactics for principles. One expires. The other compounds.