What's 'Cook'ing For Apple In India?

India becomes a first-tier market for Apple as Tim Cook launches 2 flagship stores in Mumbai & Delhi. What does this mean for consumers, resellers and manufacturers as the Cupertino giant sets down roots in the subcontinent ? Host Anupriya Nair speaks to 

Navkendar Singh, Associate Vice President, Device Research at  IDC Asia Pacific what does a big flashy store bring to the table?
Prabhu Ram, Head Industry Intelligence Group, CyberMedia Research details why how the cliche of india cant afford an iphone has changed
Writankar Mukherjee, Journalist at ET details how the focus is now shifted on India as Apple pivots away from the Mainland from retail to manufacturing
Subhrojit Mallick, Principal Correspondent, ET Telecom details the hoops and hurdles Apple faced in setting up it's first store

If you like this episode from Anupriya, check out her other episodes on Survivor Island: The Startup Finale, Downsizing to Down Rounds, Nirav Modi: Extradition or Asylum - The Scam Explained, Call of Duty: The Inflation Warzone and more!

You can follow our host Anupriya on her social media: Twitter and Linkedin  

Catch the latest episode of ‘The Morning Brief’ on ET Play, The Economic Times Online, Spotify, Apple Podcasts, JioSaavn, Amazon Music and Google Podcasts.

See omnystudio.com/listener for privacy information.