What's Driving Rental Cars?

Julie Shainock, managing director, travel, transport & logistics, Microsoft, joins Peggy Smedley to talk about what is driving the rental car industry. She says when you look at the rental car industry today, you are looking at a lot of different things that are happening in the marketplace: EVs (electric vehicles), AVs (autonomous vehicles), consolidation, digital transformation and a lot of legacy systems, and the new phenomenon around mobility-as-a-service. They also discuss: Strategic alliances, which company is using an EV fleet, and the trend around software-defined vehicles. Accelerating the commercialization of EVs and AVs. Mobility-as-as-service and hyper personalization. A new whitepaper focused on rental car trends. The Future of the Rental Car Industry Whitepaper (6/20/23 - 827) IoT, Internet of Things, Peggy Smedley, artificial intelligence, machine learning, big data, digital transformation, cybersecurity, blockchain, 5G, cloud, sustainability, future of work, podcast, Julie Shainock, managing director, travel, transport & logistics, Microsoft This episode is available on all major streaming platforms. If you enjoyed this segment, please consider leaving a review on Apple Podcasts.