What's Harder? Your First $100k Or Million in Sales? episode artwork

EPISODE · Jun 10, 2025 · 27 MIN

What's Harder? Your First $100k Or Million in Sales?

from The New Generation Entrepreneur Podcast · host Brandon Lucero

I remember how long it took me to make my first sale for $397. It took weeks of work! While it felt like a HUGE win, I kept wondering… How the heck do I bring in sales every day?! Since then we've hit milestone after milestone, from our first $100K, to $500k, and then on to a million and multi-million dollar sales. Hey, nowadays we bring in $5k+ a day (I wouldn't have believed this was possible in the beginning!).  But if there's one thing I've learned, and seen after working with thousands of students, it's that your first $100k is way harder than your first million. On today's episode of the New Generation Entrepreneur podcast, I'm breaking down why—and how to make your path easier at every level. Listen in and discover why your first 100k is harder than your first million, the financial milestones to look out for as you grow, how to look for recurring income in your business, and unique ways to protect your time and scale without burning out. Plus, I'll share an insider's take on the backend of your business, especially on your way to  your first million in sales (no one talks about this!). There's a step-by-step process for all revenue levels and I'll be digging into each stage on the podcast today. Join Business By Design with us and get 11+ bonuses totally FREE - brandonlucero.com/bbd Did you enjoy this episode? I'd love it if you'd share it on Instagram and tag me @iambrandonlucero! Thank you for supporting the show. Find me on: IG: @iambrandonlucero Facebook: https://www.facebook.com/IAmBrandonLucero  Website: https://www.brandonlucero.com 

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What's Harder? Your First $100k Or Million in Sales?

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This episode is 27 minutes long.

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This episode was published on June 10, 2025.

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I remember how long it took me to make my first sale for $397. It took weeks of work! While it felt like a HUGE win, I kept wondering… How the heck do I bring in sales every day?! Since then we've hit milestone after milestone, from our first $100K,...

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