"What's In A Brand?" with entrepreneur and brand expert Andrea Ferri

Welcome to Twice 5 Miles Radio, hosted by me, James Navé. In today's episode, I'm joined by entrepreneur and branding expert Andrea Ferri, Founder and CEO of THEKRE8TIV Brand Studio. https://thekre8tiv.com/ Our engaging conversation unveils vital steps for getting your services or products noticed and sold. Andrea's rich experience with global giants like Ogilvy, Lowe, Unilever, and BMW Asia, coupled with her unique understanding of the marketing landscape, makes her insights invaluable for anyone looking to succeed in advertising and branding. Andrea's journey in marketing began in The Philippines and Singapore, where she played pivotal roles at Ogilvy and Lowe, managing major accounts for Unilever, Kimberly Clark, and Kraft Foods. Her expertise further blossomed at BMW Asia, overseeing 14 Asia Pacific markets. This diverse background has honed her ability to build brands, utilize integrated multi-channels, and drive local, regional, and global business initiatives. Tune in for an enlightening discussion with actionable insights to elevate your brand. Enjoy the show