EPISODE · Jan 12, 2025 · 11 MIN
What's in a Name? Debunking the Myth of "Elite" in Youth Sports
from Ask Aaron and EJ - The Brand and The Source · host Aaron Thigpen & Erik Johnson
In the world of youth sports, terms like "elite," "special," and "select" have become ubiquitous marketing buzzwords. But what do these labels truly mean? Coaches EJ and Aaron dive deep into the overuse and misrepresentation of these terms in their podcast "Champions are Built
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What's in a Name? Debunking the Myth of "Elite" in Youth Sports
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