What's Next with Chris Stephenson
from The What's Next Podcast Hosted by Active International
ABOUT CHRIS STEPHENSON Chris is Chief Marketing Officer for PHD Worldwide His role is to globally amplify PHD’s vision of enabling marketers to ‘Make the Leap’ – a call to action and reference to how the agency prioritises creativity to drive disproportionate growth for marketers, backed by its proprietary planning platform Omni Studio. Chris is a passionate believer in the mutual benefits of brands engaging people in positive and constructive ways; he believes that considered, creative, integrated, innovative communications create value for audiences, brands and businesses; that reach is not an objective; and that hope is not a strategy. His background is in strategic media and communications planning, and has delivered thought leadership for a range of clients across both Europe and APAC, working on global and regional projects for brands including Singapore Airlines, Unilever, ANZ Bank, Google, Coca-Cola, Adidas, Ferrero, HSBC, Ebay, LG and The Guardian. An industry thought-leader, Chris has co-written three books on the future of the media industry and the impact of machine learning on marketing. A regular and respected commentator on the communications industry, he has presented on stages including Cannes, Spikes Asia and Mumbrella360. Follow Us INSTAGRAM - www.instagram.com/activeintworld TWITTER - twitter.com/ActiveIntlUK KARIM - twitter.com/karimkanji PODCAST WEBSITE - www.thewhatsnextpodcast.com The podcast is brought to you by Active International, a global leader in Corporate Trade within the Media & Advertising industry.
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