EPISODE · Jul 24, 2025 · 33 MIN
What's REALLY Happening to Events in a Post COVID World
from Business Roundtable · host David W. Carr
How has the world of live events, conferences, and tradeshows changed forever since 2020—and what do business leaders need to know now?In this episode of the Business Roundtable Podcast, host David Carr speaks with Heidi Sporel, a seasoned event strategist and fellow SCN member, about the rebirth of connection in the post-COVID business world.From corporate summits to intimate retreats, Heidi shares what’s actually working now in event planning and execution—and how you can use live events as a growth strategy, not a sunk cost.Whether you’re planning your first event, reimagining a legacy conference, or considering sponsorships in new formats, this episode will help you:Understand what audiences want from events todayNavigate hybrid vs. in-person decisions with clarityAvoid the #1 mistake business leaders make when hosting eventsCreate experiences that spark trust, connection, and conversionReconnect your brand with real people, in real rooms If you’re tired of digital fatigue and ready to bring people together again—smarter, leaner, and more impactful—this conversation will resonate with you.🔗 Learn more about Heidi and her work at https://www.e2excel.com/.📣 Subscribe to the podcast and share this episode with anyone rethinking how they engage, educate, or gather in 2025.Become a supporter of this podcast: https://www.spreaker.com/podcast/business-roundtable--6049255/support.Connect with Steward Your Business:Book a Leadership Clarity Call: https://calendar.stewardyourbusiness.com/ccCall: +1 909.404.9865Website: https://stewardyourbusiness.comLinkedIn: https://www.linkedin.com/in/davidwcarrWatch more episodes and subscribe on YouTube:https://www.youtube.com/@steward_your_business
What this episode covers
How has the world of live events, conferences, and tradeshows changed forever since 2020—and what do business leaders need to know now?In this episode of the Business Roundtable Podcast, host David Carr speaks with Heidi Sporel, a seasoned event strategist and fellow SCN member, about the rebirth of connection in the post-COVID business world.From corporate summits to intimate retreats, Heidi shares what’s actually working now in event planning and execution—and how you can use live events as a growth strategy, not a sunk cost.Whether you’re planning your first event, reimagining a legacy conference, or considering sponsorships in new formats, this episode will help you:Understand what audiences want from events todayNavigate hybrid vs. in-person decisions with clarityAvoid the #1 mistake business leaders make when hosting eventsCreate experiences that spark trust, connection, and conversionReconnect your brand with real people, in real rooms If you’re tired of digital fatigue and ready to bring people together again—smarter, leaner, and more impactful—this conversation will resonate with you.🔗 Learn more about Heidi and her work at https://www.e2excel.com/.📣 Subscribe to the podcast and share this episode with anyone rethinking how they engage, educate, or gather in 2025.Become a supporter of this podcast: https://www.spreaker.com/podcast/business-roundtable--6049255/support.Connect with Steward Your Business:Book a Leadership Clarity Call: https://calendar.stewardyourbusiness.com/ccCall: +1 909.404.9865Website: https://stewardyourbusiness.comLinkedIn: https://www.linkedin.com/in/davidwcarrWatch more episodes and subscribe on YouTube:https://www.youtube.com/@steward_your_business
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What's REALLY Happening to Events in a Post COVID World
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