EPISODE · May 18, 2021 · 42 MIN
What’s Small, Itchy, and Worth a Multimillion Dollar Remedy?
from Shopify Masters · host Shopify
You'll learn from an entrepreneur who started from selling her house for the first batch of inventory to being in retail stores around 25 countries. Bug Bite Thing dedicates itself to offering customers a chemical-free, eco-friendly solution that effectively alleviates the discomfort, stinging, itching, and swelling caused by insect bites and stings. For more on Bug Bite Thing and show notes: https://www.shopify.com/blog/bug-bite-thing-affiliate-marketing Tune in to learn How they made changes in their product packaging to address customer concerns How they were able to amass 30,000 positive reviews on Amazon Why they geo-target their ads to focus on retail locations Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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What this episode covers
In this episode of Shopify Masters, Kelley Higney of cult-favorite mosquito remedy, Bug Bite Thing shares her strategy behind gathering thousands of positive reviews, geo-targeting social media ads, and what happened after that memorable Shark Tank appearance.
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What’s Small, Itchy, and Worth a Multimillion Dollar Remedy?
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