EPISODE · Sep 14, 2020 · 24 MIN
What's the 4x4?
from 2120 Podcast · host James Mayhew and Matt Phippen
The customer experience comes down to two things: Do you want my business, and Do you have what I want when I want it? In episode 52, Matt shares his disdain for stores that fail at presentation and how the "four by four" is a strategy he uses to deliver a better customer experience.
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