What's the Future of Xbox Live Gold & Microsoft's Marketing Struggles (ft. Jez Corden)

from Nate The Hate · host Direct Feed Games, Nate The Hate, Modern Vintage Gamer

Send us Fan MailDespite Microsoft's recent backtracking, the company has made it clear that Xbox Live Gold is a relic of their past & their new focus it on GamePass. We analyze the original Xbox Live Gold price increase announcement, the real reasons as to why it happens, why they reversed course on the initiative so quickly, and discuss why Xbox Live Gold may be an albatross around their neck for the next couple of years. We dive deeper into Microsoft's ongoing marketing struggles & touch on the double-standard the industry has when it comes to negative press & how Microsoft's lack of goodwill plays a key role in how we receive & react to their announcements.Support the show

What this episode covers

Send us Fan Mail Despite Microsoft's recent backtracking, the company has made it clear that Xbox Live Gold is a relic of their past & their new focus it on GamePass. We analyze the original Xbox Live Gold price increase announcement, the real reasons as to why it happens, why they reversed course on the initiative so quickly, and discuss why Xbox Live Gold may be an albatross around their neck for the next couple of years. We dive deeper into Microsoft's ongoing marketing struggles &...

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What's the Future of Xbox Live Gold & Microsoft's Marketing Struggles (ft. Jez Corden)

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This episode is 1 hour and 28 minutes long.

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This episode was published on January 26, 2021.

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