What’s the story behind the omnipresent ‘Stowe’ logo? episode artwork

EPISODE · Mar 20, 2025 · 13 MIN

What’s the story behind the omnipresent ‘Stowe’ logo?

from Brave Little State · host Vermont Public

You can find the swoopy, stylized version of the word “Stowe” everywhere — police cruisers, store windows, a covered bridge. It’s as if the entire town is part of one giant marketing campaign. Question-asker Joe Emery of Essex finds this sort of weird, and wants to know how it came to be.We made a video version of this episode! Check it out here. For more photos and an episode transcript, head to our website.This episode was reported by Sabine Poux. It was edited and produced by Josh Crane and Burgess Brown. Our intern is Catherine Morrissey. Angela Evancie is our Executive Producer. Digital support from Sophie Stephens. Theme music by Ty Gibbons; other music by Blue Dot Sessions.Special thanks to Nina Keck, Poppy Gall, Carrie Simmons, Amy Spear, Emily Hurd ,Tommy Gardner, Marina Gisquet, Abby Blackburn, Tim Hayes, Courtney Difiore, Sarah Tauben, Keri Smotrich, Maggie Hughes, Ezra Spring and the folks at the Stowe Free Library..As always, our journalism is better when you’re a part of it: Ask a question about Vermont Sign up for the BLS newsletter Say hi on Instagram and Reddit @bravestatevt Drop us an email: [email protected] Make a gift to support people-powered journalism Tell your friends about the show! Brave Little State is a production of Vermont Public and a proud member of the NPR Network.

You can find the swoopy, stylized version of the word “Stowe” everywhere — police cruisers, store windows, a covered bridge. It’s as if the entire town is part of one giant marketing campaign. Question-asker Joe Emery of Essex finds this sort of weird, and wants to know how it came to be. We made a video version of this episode! Check it out here.  For more photos and an episode transcript, head to our website. This episode was reported by Sabine Poux. It was edited and produced by Josh Crane and Burgess Brown. Our intern is Catherine Morrissey. Angela Evancie is our Executive Producer. Digital support from Sophie Stephens. Theme music by Ty Gibbons; other music by Blue Dot Sessions. Special thanks to Nina Keck, Poppy Gall, Carrie Simmons, Amy Spear, Emily Hurd ,Tommy Gardner, Marina Gisquet, Abby Blackburn, Tim Hayes, Courtney Difiore, Sarah Tauben, Keri Smotrich, Maggie Hughes, Ezra Spring and the folks at the Stowe Free Library.. As always, our journalism is better when you’re a part of it: Ask a question about Vermont Sign up for the BLS newsletter Say hi on Instagram and Reddit @bravestatevt Drop us an email: [email protected] Make a gift to support people-powered journalism Tell your friends about the show! Brave Little State is a production of Vermont Public and a proud member of the NPR Network.

NOW PLAYING

What’s the story behind the omnipresent ‘Stowe’ logo?

0:00 13:25

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of Brave Little State?

This episode is 13 minutes long.

When was this Brave Little State episode published?

This episode was published on March 20, 2025.

What is this episode about?

You can find the swoopy, stylized version of the word “Stowe” everywhere — police cruisers, store windows, a covered bridge. It’s as if the entire town is part of one giant marketing campaign. Question-asker Joe Emery of Essex finds this sort of...

Can I download this Brave Little State episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.
URL copied to clipboard!