What's Trending: So bad it became a hit? The Chinese movie people are paying to hate-watch episode artwork

EPISODE · Aug 20, 2026 · 17 MIN

What's Trending: So bad it became a hit? The Chinese movie people are paying to hate-watch

from Money Matters with Hongbin Jeong and Chua Tian Tian · host MONEY FM 89.3

What happens when a movie becomes famous for being terrible? A low-budget Chinese animated film called Niu Lai opened with almost no marketing and just 236 tickets sold in its first 10 days. Then the internet got hold of it. Now, it has reportedly crossed 10 million yuan at the box office. But there’s more to the story than a 'so bad it’s good' movie. Niu Lai was made over five years by a director and his mother, who taught themselves filmmaking and worked on the entire 86-minute film themselves. On What's Trending, Hongbin Jeong, Nadiah Koh and Nazirul Asrar discuss why audiences are rooting for an imperfect, handmade film in an age of AI-generated content and whether you would support your child chasing a dream even if it looked destined to fail.See omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published Aug 20, 2026

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What's Trending: So bad it became a hit? The Chinese movie people are paying to hate-watch

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