What’s What BR Podcast-Brandon Foreman, CEO FRG, Inc./Melissa Kenyon, Keep LA Beautiful Communications and Marketing Director

Love the Boot Week: Cleaning Up Louisiana with Melissa Kenyon In this episode of What's What BR, we welcome Melissa Kenyon from Keep Louisiana Beautiful, part of the Lieutenant Governor’s Office. Melissa shares insights about the organization's transition from a nonprofit to a state program and delves into the annual Love the Boot Week. This major initiative focuses on litter cleanup and beautification across Louisiana, involving thousands of volunteers and hundreds of events statewide. Melissa also discusses educational efforts, partnerships, including with Coca Cola for recycling, and ways businesses and individuals can get involved. Join us to learn more about this impactful campaign and how you can contribute to keeping Louisiana beautiful. Sign up now at lovetheboot.org. Agenda: 00:00 Introduction and Guest Welcome 00:27 Overview of Keep Louisiana Beautiful 01:30 Love the Boot Week Campaign 03:58 Youth Education and Community Involvement 07:13 Addressing Louisiana's Litter Problem 12:43 Recycling Initiatives and Partnerships 15:09 Encouraging Business and Community Participation 18:36 Conclusion and Future Plans