What’s Your Story, Julie Busha? From Track Star to Shark Tank & Building a Cult-Favorite Food Brand

From high school cross-country to the Shark Tank stage, Julie Busha’s story is all about endurance, grit, and flavor. The founder of Slawsa – a cabbage-based relish that’s part salsa, part slaw – shares how she turned a family recipe into a national brand, stayed debt-free, and kept her values (and humor) intact along the way.Key topics covered- From corporate NASCAR marketing to food entrepreneur- Overcoming setbacks and buying out a business partner- Turning rejection into national exposure on Shark Tank- Smart money habits for founders (and humans)- Building a made-in-America brand without investors- Writing her next nonfiction exposé uncovering corruption Memorable quotes“Every day is different — that’s what I love. It’s never boring.”“You can’t manufacture time, but you can control how you use it.”“You either come with a boatload of money or something truly unique — I chose unique.”“Being on Shark Tank? I’d do it again in a heartbeat.”“If you’re on the good side of accounting, they’ll love you forever.”Where to listen & watch:YouTube: https://youtu.be/InjStkEnjuYApple Podcasts: https://podcasts.apple.com/us/podcast/whats-your-story/id1768048076Spotify: https://open.spotify.com/show/0aFWnedfyylxVs5vJrD8tYAmazon Music: https://music.amazon.com/podcasts/3c4c493e-e2f2-4b4b-bfd3-52174caeaf7c/whats-your-story-with-jaime-stan Connect with Julie BushaLinkedIn: https://www.linkedin.com/in/julie-busha-9220093/Website: https://www.slawsa.com/Facebook: https://www.facebook.com/SlawsaIf this episode helped you rethink what success looks like, subscribe, rate, and review our podcast! Your support helps us share more powerful stories like Julie’s. -----------------------------------------------------------------------------Follow us on:Instagram: https://www.instagram.com/JaimeSpeaks Facebook: https://www.facebook.com/JaimeMarcoSpeaksLinkedIn: https://www.linkedin.com/in/jaimeamarcoWebsite: https://www.jaimemarco.comGot feedback or a guest recommendation? Email us at [email protected]