What’s Your Story, Keith Greiveldinger? Finding purpose, positivity, and power in one minute a day

In this heartfelt and energizing episode, Jaime and Stan sit down with Keith Greiveldinger — a footwear executive, father of three, and creator of the Win It Minute. Keith shares how growing up in a tight-knit Wisconsin family shaped his values, how career pivots took him from small-town life to national brands, and how a life-altering moment with his newborn son redefined everything. This conversation is about mindset, resilience, family, and the intentional work required to stay positive in a noisy world. KEY TOPICS COVEREDGrowing up in a small Wisconsin town with family all on one blockThe power of family values and communityLeaving home for the first time and navigating early career movesWorking in footwear and relocating across the U.S.Earning an MBA alongside NASA engineers and discovering personal strengthsHow long commutes sparked a love for learning through audiobooksBecoming a husband and father of threeHis son’s open-heart surgery and the mindset shift that followedThe origin of Win It Minute and daily intentional positivityTeaching by learning — and learning by teachingManaging stress, noise, and frustration through focus and gratitude MEMORABLE QUOTES“Ignorance is bliss. I just took the next step forward and figured it out.”“There’s a role for everybody in this life.”“What you focus on longest becomes strongest.”“I don’t have to go — I get to go.”“Adversity creates things in us that we wouldn’t get any other way.”-------------------------------------------------------------------------------------------------------------------------------------Where to listen & watch:YouTube: https://youtu.be/zjHccr0_RFAApple Podcasts: https://podcasts.apple.com/us/podcast/whats-your-story/id1768048076Spotify: https://open.spotify.com/show/0aFWnedfyylxVs5vJrD8tYAmazon Music: https://music.amazon.com/podcasts/3c4c493e-e2f2-4b4b-bfd3-52174caeaf7c/whats-your-story-with-jaime-stan Connect with Keith GreiveldingerLinkedIn: https://www.linkedin.com/in/keith-greiveldinger-mba/Website: https://winitminute.com/ If this episode helped you rethink what success looks like, subscribe, rate, and review our podcast! Your support helps us share more powerful stories like Keith’s.Follow us on:Instagram: https://www.instagram.com/JaimeSpeaksFacebook: https://www.facebook.com/JaimeMarcoSpeaksLinkedIn: https://www.linkedin.com/in/jaimeamarcoWebsite: https://www.jaimemarco.comGot feedback or a guest recommendation? Email us at [email protected]