What's your why? Purpose helped lead this business owner to a national success

Monica Meldrum is the founder and CEO of organic food brand, Whole Kids. Monica and her husband James poured their life savings into the startup and have grown the business from a tiny one product operation out of the family home to become the largest producer of organic snacks for kids in Australia. With a simple philosophy of unjunking foods and kids’ lives, Whole Kids has become a favourite with mums and dads around the country. But it all began with a desire to make an impact: to make the world a happier, healthier place for kids to grow up. Monica believes a healthier start in life leads to a healthier future and it's the guiding light behind Whole Kids. Learn more about your ad choices. Visit megaphone.fm/adchoices