When Automation Experts Struggle with Their Own Systems

EPISODE · Aug 27, 2025 · 40 MIN

When Automation Experts Struggle with Their Own Systems

from Rooted In Revenue · host Susan Finch & Lany Sullivan

Today's episode could save you 20% or more on overhead costs while boosting employee retention by up to 45%. My guest is Alane Boyd, Co-CEO of BiggestGoal.ai and workflow automation expert with nearly two decades in tech. But here's what sets her apart: instead of forcing you into complicated project management tools you'll hate, she works with what you already use and love. Alane's built her philosophy around "retention not replacement" - using automation to free your team for strategic work, not eliminate their jobs. She's a serial entrepreneur, three-time published author, and her tools were voted Best for Remote Work in 2022. In this conversation, we dive into real client examples, including a 70% time reduction in podcast production workflows, why most automation fails, and the one simple automation you can implement this week. Plus, Alane gets refreshingly honest about why being the "hero consultant" doesn't work.   Links from this episode: Alane Boyd on LinkedIn BiggestGoal.ai Alane Boyd on LeaderGeneration Susan Finch on LinkedIn Rooted in Revenue with Patty Parobek from Mod Op Binky Patrol SusanFinch.com

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When Automation Experts Struggle with Their Own Systems

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