When Creative Meets The Algorithm: Who's Really Driving Performance?

Recorded live at the Cannes Lions International Festival of Creativity 2026, this special episode brings you inside one of the most talked-about marketing panels of the year. Claritas SVP of AI Optimization Don Sklenka moderates a sharp conversation with leaders from Indeed, WPP Media, Goodway Group, GroundTruth, Comcast Advertising, and goop about scaling with AI, unifying brand and performance, and what real-time signal strategy actually looks like in practice. Watch the live recording of this panel: https://claritas.com/resources/cannes-lions-2026-when-the-algorithm-meets-creative/ Learn more about Claritas AI Optimization solutions: https://claritas.com/ai-personalization/ Connect with Don: https://www.linkedin.com/in/don-s-1790387  Connect with Cliona: https://ie.linkedin.com/in/clionahayesConnect with Will: https://www.linkedin.com/in/william-double-34206114Connect with Paul: https://www.linkedin.com/in/marketingtransformationConnect with Danielle: https://www.linkedin.com/in/kramerdanielleConnect with Dawn: https://comcastadvertising.com/leadership/Connect with Alexa: https://www.linkedin.com/in/alexaritacco Download more episodes of the podcast: https://open.spotify.com/show/0bCxDLausUUWlgsr3XwxuTLearn about Claritas and optimize everything: https://claritas.com  Find us on Facebook: https://www.facebook.com/Claritas2.0/Connect with us on LinkedIn: https://www.linkedin.com/company/claritas_mbs/  Follow us on X: https://twitter.com/Claritas2_0