“When Culture Comes Before Strategy” Anette Bohm on Leading Change Through People

In this episode of Boardroom Conversations, Bruce Fecheyr-Lippens, Chief People Officer at SD Worx and co-author of Join the Club, sits down with Anette Bohm, CHRO of Bnode (earlier Bpostgroup), to discuss leadership, transformation and the human side of change. Drawing on her experience at Proximus, SD Worx, KBC and Bnode, Anette explains why successful transformations start with trust, psychological safety and clear communication. She shares how HR and business leaders can work as true partners, why culture should never become a paper exercise and how empowering employees creates resilience in times of uncertainty. Together, Bruce and Anette explore the shift from traditional hierarchies to ownership driven organisations, the importance of adapting leadership to different workforces and why every individual has the power to make a difference. In this episode, you’ll learn: Why culture is the foundation for successful business transformation How trust and psychological safety enable people to embrace change Why CEOs and CHROs need to lead transformation together How ownership helps employees create better customer experiences Why communication is essential when guiding organisations through disruption How self reflection helps leaders become more effective change agents This edition of Boardroom Conversations offers practical insights for business leaders, HR professionals and executives who want to build organisations where people, culture and performance evolve together.