When Invoking Science in Your Marketing Backfires

Science in the crosshairs — but this time, it’s marketers pulling the trigger. Are we starting to see signs of saturation in the short-form video ad boom? Meta churns out more updates for Reels. And has Gen Z grown tired of authenticity?.🔘 Follow the podcast on social media🙋🏻‍♂️ Tod's social media and gaming livestream.--------------------------------THE Event for Marketers, Creators, and EntrepreneursCEX The Creator Economy Expo is for digital marketers, content creators, and entrepreneurs interested in building and growing their content-first businesses without relying on social platforms. Join 500+ bloggers, podcasters, authors, newsletter writers, speakers, coaches and consultants, freelancers, and YouTubers at THE learning and networking event for content creators.  Plan to attend this year May 1-3, 2023, in Cleveland, Ohio.CLICK HERE FOR MORE INFO--------------------------------. ✨ GO PREMIUM! ✨   ✓ Ad-free episodes  ✓ Story links in show notes  ✓ Deep-dive weekend editions  ✓ Better audio quality  ✓ Live event replays  ✓ Audio chapters  ✓ Earlier release time  ✓ Exclusive marketing discounts  ✓ and more! Check it out: todayindigital.com/premiumfeed.🤝 Join our Slack: todayindigital.com/slack📰 Get the Newsletter: Click Here (daily or weekly)📰 Get The Top Story each day on LinkedIn. ✉️ Contact Us: Email or Send Voicemail⚾ Pitch Us a Story: Fill in this form🎙️ Be a Guest on Our Show: Fill in this form📈 Reach Marketers: Book Ad🗞️ Classified Ads: Book Now🙂 Share: Tweet About Us • Rate and Review.ABOUT THIS PODCASTToday in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate Producer: Steph Gunn. Ad Coordination: RedCircle. Production Coordinator: Sarah Guild. Theme Composer: Mark Blevis. Music rights: Source Audio.🎒UPGRADE YOUR SKILLS• Inside Google Ads with Jyll Saskin Gales• Google Ads for Beginners with Jyll Saskin Gales• Foxwell Slack Group and Courses .Some links in these show notes may provide affiliate revenue to us.Privacy & Opt-Out: https://redcircle.com/privacy