When Life Gives You Flames: Twisted Hippo’s Quirky Beers and Fiery Comeback (Plus: Why You Should Embrace Your Strange)

Learn how Twisted Hippo recovered from a devastating fire and found a way to thrive while brewing their unique beers. Karl and Marilee Rutherford, co-founders and owners of Twisted Hippo, share the story of their humble beginnings from a homebrewing beer kit from Bed, Bath, and Beyond, to opening a brewery. They explain how they recovered from a devastating fire in 2022, after which the Chicago craft brewery community rallied around them to help them get back on their feet, and the innovative way they found a way to maintain a physical presence at District Brew Yards. After the beer break, Karl and Marilee delve into the brewing techniques and flavor profiles of their honey-infused cream ale and award-winning Golden Lasso beer and talk about honey as an adjunct in beer. They also discuss the importance of embracing individuality in brewing and the significance of water chemistry in beer production. Plus: a whimsical look at their mascot, Pinky, and insights into balancing innovation with financial sustainability. Today’s Featured Merchandise: Show off your Pride with our “Beer is for Everyone” merchandise, available in multiple styles and colors! Every purchase you make directly supports the show's production and hosting costs. Beer is for Everyone soft style tank: https://3b8877-3.myshopify.com/products/beer-is-for-everyone-soft-style-tank  Beer is for Everyone Uni-Sexy Heavyweight Tee: https://3b8877-3.myshopify.com/products/beer-is-for-everyone-uni-sexy-tee  Beer is for Everyone Uni-Sexy Soft Style Tee: https://3b8877-3.myshopify.com/products/beer-is-for-everyone-uni-sexy-soft-tee  You can find other amazing merchandise and learn more about Crafty Brewers on our official website, https://craftybrewerspod.com  About Twisted Hippo: Funky brewpub with creative eats paired with house beers and oversized cans to-go. Now pouring at District Brew Yards: 417 N. Ashland Ave, Chicago IL. Learn more on their website at https://www.twistedhippo.com/  — If you enjoyed this episode, then please tell at least one friend about the show! And if you’re a brewer or know any brewers who would like to share their story on the podcast, then email [email protected]. We’re always happy to hear from you! You can also follow Crafty Brewers on Instagram at https://instagram.com/crafty_brewers_pod  Crafty Brewers is a production of Quantum Podcasts, LLC. Is your brewery or business looking to capture a loyal audience to drive business results with the power of podcasting? Then visit https://quantum-podcasts.com/ to learn more. Our executive producer and editor is award-winning podcaster Cody Gough. He insists that we tell you that in this episode, you’ll learn about: Twisted Hippo Brewing, craft beer, brewing systems, beer pairings, Mr. Beer Kit, ADHD creativity, honey-infused cream ale, Golden Lasso beer, brewing equipment, water chemistry, brewpub, collaboration with District Brewery Yards, craft beer industry, Pinky mascot, resilience, financial sustainability, homebrew, beer innovation, unique beer styles, Belgian IPA, Old St. Augie's, California common, Bee’s Sleaze, roasted beets, Kolsch, electrical brewing elements, boiler system, direct fire kettle system, steam systems, Lake Michigan water, fermentation, hops, Pilsners, IPAs, buckwheat honey, ESB, food and beer pairings, bourbon, Malort, craft beer community, beer festivals, brewing challenges, and water in beer.