EPISODE · Jun 1, 2026 · 22 MIN
When Messaging Apps Become Enterprise Infrastructure
from What's Up with Tech? · host Evan Kirstel
Interested in being a guest? Email us at [email protected] phone rings, you hesitate, and you let it go to voicemail because it might be a scam. Meanwhile your team is juggling Microsoft Teams, Webex, mobile calling, messaging apps and a growing stack of AI tools that promise better customer experience but often add complexity. We sit down with William Rubio to unpack what’s actually changing in cloud communications and what a managed service provider needs to deliver in 2026: not just licenses, but outcomes across UCaaS, CCaaS and AI.We talk through Call Tower’s evolution and the recent strategic investment from Court Square Capital Partners, including how growth, global expansion and M&A fit into a fast-moving market. Then we get practical about mobile identity and eSIM for Teams and Webex: why “clicking the app” is friction, how caller ID consistency affects trust, and why compliance, recording and analytics become more important when work follows you from car to laptop to office to home.On the CX side, we zoom in on conversational AI and agentic AI in the contact center: what major platforms are shipping, where specialized AI vendors can add real value, and why industry-specific AI for healthcare, finance and manufacturing is likely to define the next wave. We also cover WhatsApp integration with Microsoft Teams and what it signals about enterprise communications finally adopting consumer-like channels without giving up security.If you care about cloud calling, AI contact centers, mobile-first collaboration and stopping spam calls from poisoning business communications, hit play. Subscribe, share this with a teammate, and leave a review with the one communications headache you most want fixed next.Support the showMore at https://linktr.ee/EvanKirstel
What this episode covers
Interested in being a guest? Email us at [email protected] Your phone rings, you hesitate, and you let it go to voicemail because it might be a scam. Meanwhile your team is juggling Microsoft Teams, Webex, mobile calling, messaging apps and a growing stack of AI tools that promise better customer experience but often add complexity. We sit down with William Rubio to unpack what’s actually changing in cloud communications and what a managed service provider needs to deliver in 2026: not ju...
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When Messaging Apps Become Enterprise Infrastructure
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