When Should You Change Up Your TV or Radio Schedule?

Send us Fan MailShould You Change Your Ad Schedule? Read This First.You're finally running ads that work. But now what?In this episode, Brandon and Caleb dig into one of the most common—and costly—questions growing businesses ask: “When should I switch up my TV or radio schedule?”If you're using traditional media to build long-term brand equity, this episode will help you stay strategic and avoid the temptation to jump ship too early.Inside this episode:The real math behind when your audience is ready to buyWhy “changing things up” too soon can erase years of progressA smarter way to add new programs without starting overHow to evaluate performance without sabotaging tomorrow’s resultsThe difference between today campaigns and tomorrow campaigns—and why that matters more than everIf you're investing in brand marketing, this episode will help you protect the ground you’ve already gained—and grow it.Join the Maven Marketing Mastermind: MavenMethodTraining.com Free Marketing Audit: MavenMarketingAudit.comOur Website: https://frankandmaven.com/Instagram: https://www.instagram.com/frankandmavenmarketing/TikTok: https://www.tiktok.com/@frankandmavenTwitter: https://twitter.com/frankandmavenLinkedIn: https://www.linkedin.com/company/frank-and-maven/Host: Brandon WelchCo-Host: Caleb AgeeExecutive Producer: Carter BreauxAudio/Video Producer: Nate the Camera GuyEpisodes Mentioned In This Podcast:https://youtube.com/playlist?list=PLT2L1HXG4SwKFVOwL3iBKPo2-tkDzY1mw&si=O_jqM1I_nZGkdVTJDo you have a marketing problem you'd like us to help solve? Send it to [email protected]!Get a copy of our Best-Selling Book, The Maven Marketer Here: https://a.co/d/1clpm8a